"What's Forever For" is a song written by Rafe Van Hoy and first recorded by England Dan & John Ford Coley on their 1979 album Dr. Heckle and Mr. Jive.

The song saw its biggest success when it was recorded by American country music artist Michael Martin Murphey. It was released in June 1982 as the second single from his album, Michael Martin Murphey.

The song was Murphey's first of two number ones on the country chart. The single went to number one for one week and spent 16 weeks in the country top 40.

On the Hot 100, "What's Forever For" was his final top 40 hit, peaking at number 19.

The song is also one of his most well known in the Philippines, along with "Maybe This Time"